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How Do I Find SWOT Analyses?

Sources for worldwide company, industry, country and city SWOT analyses.

McMaster Users OnlyNexis Uni

Contains international company SWOT analyses by BMI (Business Monitor International), Canadean, GlobalData, ICD Research, MarketLine, Strategic Defence Intelligence, Progressive Media, WMI (World Market Intelligence), etc.

  1. At the Nexis Uni Home page, go to the search box  ...
    • select Companies from the All Content Types drop-down menu 
    • type company (xxx) and swot analysis, e.g., company (canadian tire) and swot analysis
    • click the Search button (i.e., magnifying glass)
  2. On the Results list, scroll through the items retrieved. If desired, go to the column on the left and  Search Within Results and/or use the filters (e.g., timeline, sources, subject, industry, company, keywords) to refine results. Click on a title to view the full-text of the report.
  3. On the Document page, read the full-text or use the output options (print, email, download, export, etc.) to save the report.
Screenshots of the instructions described above screenshot icon
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