Why Use Books?
Books are a great resource to use when searching for general information on a topic. They are useful for understanding a topic in its context and provide summaries of existing research as well as offer a historical perspective.
Books are best located using the Search feature in our Library Catalogue.
E-Books
Dictionary of Media and Communication Studies by Publication Date: 2020
Encyclopedic Dictionary of Semiotics, Media and Communication by Publication Date: 2018
Impact of Communication and the Media on Ethnic Conflict by Publication Date: 2016
Borrowing from Other Libraries
If McMaster Library does not own a book that interests you, you can request it through RACER, our interlibrary loan system.
Relevant Call Numbers
Our books are arranged according to the Library of Congress Classification system. When looking for books in Communications Studies it is a good idea to start with Class P- Language and Literature.
Subclasses that may be of interest to you include:
P 87-96 Communication. Mass Media
Mass Media by Publication Date: 2011
Media and Public Spheres by Call Number: P 94.6 .M4246 2007
Topical Issues in Communications and Media Research by Call Number: P 91.3 .T668 2005
Our books are arranged according to the Library of Congress Classification system. When looking for books in Communications Studies it is a good idea to look at H Class- Social Sciences.
Subclasses that may be of interest to you include:
HF 5801-6182 Advertising
Advertising As Culture by Call Number: HF 5821 .A38 2013
The Age of Persuasion by Call Number: HF 5823 .O68 2010
Promotional Culture and Convergence by Publication Date: 2013
Resources
For a good explanation of Primary Resources check out these links:
- Defining Primary and Secondary Sources, Library and Archive Canada
- What are primary sources and secondary sources, and how can I find them?, McMaster University Library
- COMMUNICATIONS FOR THE TWENTY-FIRST CENTURY - MEDIA AND MESSAGES IN THE INFORMATION AGE byCall Number: CA1.. CO....-87C57
- COMMUNITY COMMUNICATIONS - THE ROLE OF COMMUNITY MEDIA IN DEVELOPMENT byCall Number: UN9.. ES..56-81C90
- NEW MEDIA...NEW CHOICES - THE INFORMATION SOCIETY byCall Number: CA1.. CO....-92N25
For a good explanation of Secondary Resources check out these links:
- Defining Primary and Secondary Sources, Library and Archive Canada
- What are primary sources and secondary sources, and how can I find them?, McMaster University Library
Advertising, Promotion, and New Media by Publication Date: 2015
Advertising and Promotion by Call Number: HF 5823 .B38 2011
Circuits of Visibility by Publication Date: 2011
Media sources, meaning the grouping of print, broadcast and internet are a great resource tool for learning about current events as well as government activity, including foreign policy. Here are some media sources that may be of interest to you:
Here are some databases where you can find further media sources: